Cloud Investing: Buy The Space, Not One Company

  • Domination of the Cloud space will give that company an edge over every other technology company.
  • One has already emerged as a clear leader; another has the strong leadership and scalability to offer stiff competition.
  • Here’s why it’s a good idea for investors to put their money into an industry as a whole rather than a specific company.

Every business in the world is going to run on cloud eventually. -Sundar Pichai, CEO – Google (NASDAQ:GOOG)

The race to dominate the technology industry is underway, and has been for quite some time. Nearly every major tech player has been competing for the top spot, with each trying to outdo the rest. None have come that far yet, though two contenders are vying for pole position.

Who wins that war in the next five years will have a huge impact on the industry. As technology companies have shown time and time again, once you take the pole position in a specific tech space, no matter how many more laps are left, the rest of them can only attempt to play catchup with you.

Case in point: Microsoft’s (NASDAQ:MSFT) Bing and Yahoo (NASDAQ:YHOO) Search never came close to Google’s Search – and they never will.

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