Tesla started building Model 3 in the middle of 2017. The first Model 3 that rolled out of the Fremont plant in Nevada on July 7th, 2017 was delivered to Tesla CEO Elon Musk, making him the first customer for Model 3.
Though Tesla had ambitious plans to build 20,000 cars by the end of December 2017, the company fell short of its expectations, building just 2,685 Model 3s in the first six months of production.
Model 3 Delivery Milestones:
July 7th, 2017: First car is delivered to Tesla CEO Elon Musk
July 28th, 2017: The first batch of 30 customers take delivery of Model 3.
September 30, 2017: Tesla delivers 222 Model 3s during Q3-2017
December 31, 2017: Tesla delivers 1,542 Model 3s during Q4-2017
March 31, 2017: Tesla delivers 9,766 Model 3s during Q1-2018
May, 2017: Tesla begins Model 3 delivery in Canada
June 28, 2017: Tesla invites all North American reservation holders to order Model 3
June 30, 2017: Tesla delivers 18,449 Model 3s during Q2-2018
July 9, 2017: Tesla drops reservation system and allows anyone to place a direct order for Model 3
July 28, 2017: Tesla starts delivery of Model 3 Performance and Dual Motor All-Wheel-Drive Editions
Model 3: Current Delivery Timelines
For North American customers, Tesla Model 3 delivery timelines range from two to four months.
Tesla plans to begin deliveries of Model 3 in Europe and Asia during the first half of 2019 (left hand drive countries), while deliveries to right hand drive countries are expected in the middle of 2019.
Tesla Delivery Model:
Tesla owns its sales and delivery network. Though Tesla has stores and galleries spread across the United States, the stores are only used to display Tesla products – not for sales and delivery. Tesla opened several delivery centers to help the company deliver cars to its customers.
With the introduction of the “Sign and Drive” program, the company has cut delivery time per car to about five minutes. Dealership walkthroughs have been replaced with an email containing video tutorials.
The home delivery system involves driving up to the customer’s house with the Model 3 inside an enclosed trailer.
We tried out a new delivery system using an enclosed trailer straight from factory to owner’s home, so super convenient & car arrives in pristine condition without wasting plastic wrap https://t.co/exNyhb0zOT
— Elon Musk (@elonmusk) July 30, 2018
Tesla customers can pick up their car from a service center that is closest to their location.
Home delivery of vehicles is offered to customers who live more than 160 miles away from the nearest service center. Tesla requires full payment before shipping the car. Once payment is made, a window for delivery is then provided to the customer.
Model 3 Delivery Data: Q2-2017 to Q2-2018
A total of 28,390 Model 3s were delivered to customers until June 30, 2018. Tesla has guided for producing 50,000 to 55,000 Model 3s during the third quarter ending on September 30, 2018, and expects Model 3 deliveries to outpace production during the quarter.